The 2-day workshop where female founders with real sales build the roadmap alongside Yasmin Basili Miller, the founder who lived it, and walk out with their first ads already running. Then 6 months of coaching while you follow it home.
You've posted the Reels. You've done the markets. You've maybe even run ads, or paid an agency that promised the world and delivered a spreadsheet.
And the business grows a little. Then it stalls. Then it grows a little. Then you're up at 11pm packing orders wondering why the bank account doesn't match the effort.
Here's what nobody selling you "ecommerce secrets" will admit: the problem was never your work ethic, your content, or the algorithm. The problem is that you're being taught tactics in a random order, by people who've never built a brand like yours. Mostly men, mostly teaching dropshipping maths, mostly guessing.
Growing a real product brand to $50K months isn't a collection of hacks. It's a sequence. Margins before ads. Offer before scale. And when you do it in the right order, it stops feeling like pushing a boulder uphill.
Yasmin followed that sequence from a garage in Perth to $3.5 million a year. The workshop exists so you don't have to spend 5 years finding it yourself.
The Product-to-Profit Method is the sequence Yasmin used, taught as a system. Every stage of her story maps to something you build with her, over your shoulder, across the 2 days.
First sales at Perth markets. No audience, no ads, no clue what the numbers meant. Sound familiar?
COGS, pricing, and what your numbers say you can actually afford to spend to win a customer. The unsexy hour that changes everything after it.
Bundles, subscriptions, and a repeat-purchase engine turned a $40 product into a customer worth hundreds.
Bundles, AOV lifts and a subscription or repeat path designed for your product, so ads have something profitable to scale.
First profitable Meta campaigns. Not by "scaling harder", but because the foundations could carry the traffic.
Creative shot on your phone on the day, campaigns built with us beside you, switched on before lunch. You leave with ads running, not notes.
A brand pressed in Vogue and Vanity Fair, built on the same sequence, compounding every month.
Email flows switched on, your launch calendar mapped, and your next 90 days planned with us checking your numbers every week after you go home.
Two days to build the machine. Six months of us beside you while you run it.
No upsells at the workshop. No pre-recorded course pretending to be coaching. Investment and payment plans are discussed on your Roadmap Session, once we know your business and confirm we can actually help.
Yasmin Basili Miller started Cacao Collective from her garage in Perth with a product she believed in and no idea how to grow it. Five years later it's a $3.5 million a year brand with more than 25,000 customers, stocked around the country and featured in British Vogue, Vanity Fair and The West Australian.
She's done the markets in the rain. She's packed the orders at midnight. She's wasted money on ads that didn't work and agencies that didn't care. Then she found the order that things need to happen in, and everything changed.
The $50K Roadmap is that sequence, taught by the woman who lived it, in a room full of founders building exactly what you're building.
Small rooms mean every seat matters. We'd rather turn you away today than take your money before you're ready.
"If you haven't made your first sale yet, we're genuinely cheering for you. Come back when you have. We'll be here."
Small rooms, capped at 30 founders. Sydney, Melbourne and Brisbane open once Perth sells out.
No. The core of this is two days in a room, in person, where we sit beside you, point at your screen and build with you. The recordings and templates exist so you can move faster, not instead of us showing up.
No, it's normal. Most founders who join have either never run ads or been burnt trying. Everything is taught assuming no marketing or tech background, and the ads get built with us beside you, not assigned as homework.
Six months of weekly coaching calls, the community, and reviews of your store and ad account whenever you're stuck. The workshop builds the machine. The six months is where it compounds.
Not yet, and we mean that kindly. The workshop is built for founders with real sales data, because that's what we build from. Join the pre-launch waitlist and we'll point you to the right resources to get your first sales, then welcome you when you're ready.
We recommend starting at $30 to $50 a day once your campaigns are live, enough to gather real data without betting the house. You scale only when your numbers prove the return, which is exactly what the margin map on day one is for.
The program is built by a female founder, for female founders, and that's who the room is designed around. If that's not you and you still think it's a fit, mention it on your application and we'll have an honest conversation.
It's a free 30-minute call. We look at your store, your numbers and your bottleneck, and tell you honestly whether the workshop will move the needle for you. If it won't, we'll say so and point you somewhere better. We have a bit of a reputation for turning people away.
A few quick questions so we can look at your business before we talk. Takes about 60 seconds.
Be honest. It only helps us help you.
Roughly is fine. No judgement, only maths.
This tells us where your ceiling is.
Pick the one that stings the most.
We review every store before the call, so you're not explaining your business to a stranger.
The $50K Roadmap is built for founders with real sales data, because that's what we build the plan from. Get your first sales, then come back. Leave your email and we'll send you Yasmin's free guide to landing your first 100 customers, and let you know when pre-launch resources open.
Your application's in. Choose a time below for your free 30-minute Roadmap Session. We'll review your store before we call.
Check your inbox for the first 100 customers guide. When you've got sales on the board, we'd love to see you in the room.